| 000 | 00492pam a2200169a 44500 | ||
|---|---|---|---|
| 008 | 160408b1975 xxu||||| |||| 00| 0 eng d | ||
| 082 |
_a659.111 _bJ199M |
||
| 100 | _aJain,Abhinandan Kumar | ||
| 245 | 1 |
_aMEDIA PLANNING MODELS _bA REVIEW |
|
| 260 |
_a _bIndian Institute Of Management, Ahmedabad _c1975 |
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| 300 | _a20 | ||
| 440 |
_aIndia Institute Of Management, Ahmedabad _v |
||
| 650 | _aAdvertising | ||
| 650 | _aAdvertising Media Planning | ||
| 964 | _gCIRC | ||
| 997 | _aA139299 C | ||
| 999 |
_c343250 _d343250 |
||