000 00490pam a2200169a 44500
008 160408b2000 xxu||||| |||| 00| 0 eng d
082 _a658.8
_bK846A
100 _aKoshy,Abraham,Venkiteswaran,N.
245 1 _aARUN ICE CREAM
260 _a
_bIndian Institute Of Management,Ahmedabad
_c2000
300 _a18
440 _aIndian Institute Of Management, Ahmedabad
_v
650 _aIce Cream -- Marketing
650 _aMarketing -- Management
964 _gCIRC
997 _aA139112 C
999 _c341785
_d341785