000 | 00493pam a2200169a 44500 | ||
---|---|---|---|
008 | 160408b xxu||||| |||| 00| 0 eng d | ||
082 |
_a658.8342 _bJ199N |
||
100 | _aJain,Abhinandan K. | ||
245 | 1 | _aNOTE ON MEASUREMENT AND SCALLING IN MARKETING | |
260 |
_a _bIndian Institute Of Management, Ahmedabad _c |
||
300 | _a21 | ||
440 |
_aIndian Institute Of Management, Ahmedabad _vMar-117 |
||
650 | _aMarketing | ||
650 | _aConsumer Behavior | ||
964 | _gCIRC | ||
997 | _aA139298 C | ||
999 |
_c341700 _d341700 |