000 00471pam a2200181a 44500
008 160408b2001 xxu||||| |||| 00| 0 eng d
020 _a0198782322
082 _a659.1
_bP412S
100 _aPercy,Larry,Rossiter,John R
245 1 _aSTRATEGIC ADVERTISING MANAGEMENT
260 _a
_bOxford Univ. Pr., New York
_c2001
300 _axxi,288
650 _aAdvertising
650 _aManagement
700 _aElliott,Richard
964 _gCIRC
997 _aA137080 C
999 _c340676
_d340676