000 00424pam a2200169a 44500
008 160408bc1998 xxu||||| |||| 00| 0 eng d
020 _a0750632844
082 _a658.8
_bF466M2
100 _aFifield,Paul
245 1 _aMARKETING STRATEGY
250 _a2nd
260 _a
_bButterworth-Heinemann, Oxford
_cc1998
300 _axxxvii,308
650 _aMarketing -- Management
964 _gCIRC
997 _aA137266 C
999 _c339531
_d339531