| 000 | 00569pam a2200205a 44500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 008 | 160408b2000 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0787950777 | ||
| 040 | _cIIT Kanpur | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bD297b |
||
| 100 | _aDavis, Scott M. | ||
| 245 | 1 |
_aBRAND ASSET MANAGEMENT _bDRIVING PROFITABLE GROWTH THROUGH YOUR BRANDS _cScott M. Davis |
|
| 260 |
_bJossey-Bass Publishers _c2000 _aSan Francisco |
||
| 300 | _axvi, 265p | ||
| 650 | _aBrand Name Products | ||
| 650 | _aProduct Management | ||
| 650 | _aBrand Name | ||
| 942 | _cBK | ||
| 999 |
_c338425 _d338425 |
||