000 00384pam a2200157a 44500
008 160408b1996 xxu||||| |||| 00| 0 eng d
020 _a0415027810
082 _a659.1
_bD988A
100 _aDyer,Gillian
245 1 _aADVERTISING AS COMMUNICATION
260 _a
_bRoutledge, London
_c1996
300 _axiv,230
650 _aAdvertising
964 _gCIRC
997 _aA127487 C
999 _c331614
_d331614