000 00716pam a2200205a 44500
008 160408bc1995 xxu||||| |||| 00| 0 eng d
020 _a0471960667
082 _a658
_bUN2G
100 _aWilliam J. Glynn,James G. Barnes
245 1 _aUNDERSTANDING SERVICES MANAGEMENT
_cINTEGRATING MARKETING, ORGANISATIONAL BEHAVIOUR, OPERATIONS AND HUMAN RESOURCE MANAGEMENT
260 _a
_bJohn Wiley, Chichester
_cc1995
300 _axxvi,485
500 _aIncludes Bibliogrphical References And Index
650 _aService Industries -- Management
650 _aCustomer Services -- Management
650 _aServices Industries -- Marketing
700 _aBarnes,James G.
964 _gCIRC
997 _aA124781 C
999 _c329253
_d329253