| 000 | 00497pam a2200181a 44500 | ||
|---|---|---|---|
| 008 | 160408bc1990 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0074624016 | ||
| 082 |
_a658.827 _bSE55B |
||
| 100 | _aSengupta,Subroto | ||
| 245 | 1 |
_aBRAND POSITIONING _cSTRATEGIES FOR COMPETITIVE ADVANTAGE |
|
| 260 |
_a _bTata Mcgraw-Hill, New Delhi _cc1990 |
||
| 300 | _aviii,299 | ||
| 500 | _aIncludes Index | ||
| 650 | _aBrand Name Products | ||
| 650 | _aAdvertising | ||
| 964 | _gCIRC | ||
| 997 | _aA124113 C | ||
| 999 |
_c327922 _d327922 |
||