000 00623pam a2200205a 44500
008 160408bc1993 xxu||||| |||| 00| 0 eng d
020 _a0205142427
082 _a658.802
_bK455s6
100 _aKerin, Roger A.
245 1 _aSTRATEGIC MARKETING PROBLEMS
_cCASES AND COMMENTS
250 _a6th
260 _aBoston
_bAllyn And Bacon
_cc1993
300 _axii,720
500 _aIncludes Bibliographical References And Index
650 _aMarketing -- Decision Making -- Case Studies
650 _aMarketing -- Management -- Case Studies
700 _aPeterson, Robert A.
964 _gCIRC
997 _aA116173 C
999 _c327337
_d327337