| 000 | 00459pam a2200169a 44500 | ||
|---|---|---|---|
| 008 | 160408b1972 xxu||||| |||| 00| 0 eng d | ||
| 082 |
_a658.8 _bC466m |
||
| 100 | _aChristopher, Martin G. | ||
| 245 | 1 | _aMARKETING BELOW-THE-LINE | |
| 260 |
_aLondon _bGeorge Allen & Unwin _c1972 |
||
| 300 | _a158 | ||
| 440 |
_aStudies In Management _vNo. 9 |
||
| 650 | _aMarketing -- Management | ||
| 650 | _aMarketing Research | ||
| 964 | _gCIRC | ||
| 997 | _aA62123 C | ||
| 999 |
_c304970 _d304970 |
||