000 | 00431pam a2200169a 44500 | ||
---|---|---|---|
008 | 160408b1981 xxu||||| |||| 00| 0 eng d | ||
082 |
_a659.1 _bB637a |
||
100 | _aBolen, William H. | ||
245 | 1 | _aADVERTISING | |
260 |
_aNew York _bWiley _c1981 |
||
300 | _axviii,504 | ||
440 |
_aWiley Series In Marketing _v |
||
650 | _aAdvertising -- United States | ||
650 | _aAdvertising | ||
964 | _gCIRC | ||
997 | _aA70288 C | ||
999 |
_c304914 _d304914 |