000 00441pam a2200157a 44500
008 160408b1976 xxu||||| |||| 00| 0 eng d
082 _a658.835
_bT822m
100 _aTull, Donald S.
245 1 _aMARKETING RESEARCH
_cMEANING MEASUREMENT AND METHOD : A TEXT WITH CASES
260 _aNew York
_bMacmillan
_c1976
300 _axv,736
650 _aMarketing Research
700 _aHawkins, Del I.
964 _gCIRC
997 _aA59323 C
999 _c304631
_d304631