000			00576pam a2200181a 44500
008			160408b1979 xxu||||| |||| 00| 0 eng d
082			_a658.8 _bL964m
100			_aLuck, David Johnson
245	1		_aMARKETING STRATEGY AND PLANS _cSYSTEMATIC MARKETING MANAGEMENT
260			_aEnglewood Cliffs _bPrentice-Hall _c1979
300			_axv,474
500			_aBibliography : P. 455-461
650			_aMarketing Management -- United States
650			_aMarketing Management -- United States -- Case Studies
700			_aFerrell, O. C.
964			_gCIRC
997			_aA60710 C
999			_c304615 _d304615