000 00346pam a2200133a 44500
008 160408b1978 xxu||||| |||| 00| 0 eng d
020 _a33390 275 0
082 _a658.8
_bM341
100 _aDholakia, N.
245 1 _aMARKETING MANAGEMENT
_bCASES AND CONCEPTS
260 _a
_bThe Macmillan Company
_c1978
964 _gCIRC
997 _aA73089 C
999 _c275510
_d275510