000 00387pam a2200145a 44500
008 160408b1979 xxu||||| |||| 00| 0 eng d
082 _a658.83
_bM177m
100 _aMcgown, K. L.
245 1 _aMARKETING RESEARCH
_cTEXT AND CASES
260 _aCambridge
_bWinthrop
_c1979
300 _axiv,432
650 _aMarketing Research -- Case Studies
964 _gCIRC
997 _aA63296 C
999 _c275458
_d275458