Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1. UNDERSTANDING SERVICES MANAGEMENT

by William J. Glynn,James G. Barnes | Barnes,James G.

Material type: book Book Description: xxvi,485.Publisher: John Wiley, Chichester c1995Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658 UN2G] (1).

2. ESSENTIALS OF SERVICES MARKETING

by Hoffman,K. Douglas | Bateson,John E.G.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxi,569.Publisher: Thomson, Singapore 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 H675E2] (1).

3. Interactive services marketing

by Fisk, Raymond P | Grove, Stephen J.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxiv, 276p.Publisher: Boston Houghton Mifflin 2008Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 F54i3] (1).

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