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Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1.
INDUSTRIAL MARKETING MANAGEMENT

by Haas, Robert W.

Edition: 4thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xv,655.Publisher: Boston Pws-Kent Pub. 1989Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 H111i4] (1).

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2.
BUSINESS NETWORKS IN JAPAN

by Laage-Hellman,Jens.

Material type: book Book Description: viii,164.Publisher: Routledge, London c1997Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8330952 L11B] (1).

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3.
BUSINESS MARKETING MANAGEMENT

by Bingham,Frank G.

Material type: book Book Description: xxiii,632.Publisher: Ntc Business Books,New York c1998Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 B513B] (1).

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4.
MANAGING BUSINESS TO BUSINESS MARKETING COMMUNICATIONS

by De Bonis,J. Nicholas, Peterson,Roger S.

Material type: book Book Description: xxiii,372.Publisher: Ntc Business Books,New York c1997Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 D352M] (1).

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5.
BUSINESS TO BUSINESS DIRECT MARKETING

by Bly,Robert W.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: not fiction Description: xii,403.Publisher: Ntc Business Books, Chicago 1998Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.84 B629B2] (1).

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6.
ADVANCES IN BUSINESS MARKETING AND PURCHASING

by Arch G. Woodside | Woodside,Arch G.

Material type: book Book; Format: print ; Literary form: not fiction Description: xviii,244.Publisher: Jai Press, London 1996Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8005 AD95] (1).

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7.
BUSINESS-TO-BUSINESS MARKETING

by Morris,Michael H | Honeycutt,Earl D.,Jr | Pitt, F. Leyland.

Edition: 3rdMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxiii,536.Publisher: Sage Publications, Thousand Oaks 2001Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.84 M833B3] (1).

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8.
BUSINESS-TO-BUSINESS MARKETING

by Brennan,Ross,Canning,Louise | Mcdowell,Raymond.

Material type: book Book; Format: print ; Literary form: not fiction Description: xix,359.Publisher: Sage Publications, Los Angeles 2007Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 B75B] (1).

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9.
BUSINESS MARKETING MANAGEMENT

by Hutt,Michael D | Speh,Thomas W.

Edition: 8th.Material type: book Book; Format: print ; Literary form: not fiction Description: xxx,714.Publisher: Thomson Learning, Inc., Australia 2004Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 H976B] (1).

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10.
BUSINESS MARKETING MANAGEMENT : B2B

by Hutt,Michael D.,Speh,Thomas W.

Edition: 9thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxx,658.Publisher: Thomson/South Western, Austrelia 2007Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 H976B9] (1).

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11.
BUSINESS MARKETING MANAGEMENT : B2B

by Hutt,Michael D.,Speh,Thomas W.

Edition: 9thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxx,658.Publisher: Thomson/South Western, Austrelia 2007Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 H976B9] (1).

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12.
BUSINESS MARKETING MANAGEMENT : B2B

by Hutt,Michael D.,Speh,Thomas W.

Edition: 9thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxx,658.Publisher: Thomson/South Western, Austrelia 2007Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 H976B9] (1).

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13.
Note on industrial marketing environment

by Rakesh Khurana | Jayshree Parrakh.

Material type: book Book; Literary form: Publisher: Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.804 K529n] (1).

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14.
Business-to-business marketing

by Brennan, Ross | Canning, Louise.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: not fiction Description: xxi, 386p.Publisher: New Delhi Sage 2011Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 B75b2] (1).

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15.
Business-to-business marketing [4 vols.]

by Ellis, Nick, Ed | Tadajewski, Mark ,Ed.

Material type: book Book; Format: print ; Literary form: not fiction Description: 4v. (various pagings).Publisher: Los Angeles Sage 2010Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.804 B964] (4).

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16.
Strategic sales and strategic marketing

by | Lane, Nikala [Ed.].

Material type: book Book; Format: print ; Literary form: not fiction Description: v, 140p.Publisher: London Routledge 2014Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.81 St82] (1).

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