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Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1.
MANAGING QUALITY

by Murthy,D. B. N.

Material type: book Book; Format: print ; Literary form: not fiction Description: 226.Publisher: Response Books, New Delhi 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.4013 M969M] (1).

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2.
ANALYSIS OF CUSTOMER SATISFACTION DATA

by Allen,Derek R | Rao,T R.

Material type: book Book Description: xvii,243.Publisher: Asqc Quality Press, Milwankee c2000Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.812 AL53A] (1).

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3.
HANDBOOK OF CUSTOMER SATISFACTION AND LOYALTY MEASUREMENT

by Hill,Nigel | Alexander,Jim.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: not fiction Description: xii,290.Publisher: Gower, Aldershot 2000Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.812 H554H2] (1).

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4.
MARKET DRIVEN ORGANIZATION

by Day,George S.

Material type: book Book; Format: print ; Literary form: not fiction Description: xii,285.Publisher: Free Press, New York 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 D33M] (1).

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5.
AMA HANDBOOK FOR CUSTOMER SATISFACTION

by Dutka,Alan.

Material type: book Book; Format: print ; Literary form: not fiction Description: viii,231.Publisher: Ntc Business Books, Chicago 1994Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.812 D952A] (1).

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6.
MODI XEROX AND XEL MARKETING

by Gupta,Nirmal K.

Material type: book Book Description: 6.Publisher: Indian Institute Of Management, Ahmedabad c1999Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.812 G959M] (1).

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7.
MODI XEROX AND XEL MARKETING

by Gupta,Nirmal K.

Material type: book Book Description: 5.Publisher: Indian Institute Of Management, Ahmedabad c1999Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.812 G959MX] (1).

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8.
EMOTION MARKETING

by Robinette,Scott | Brand,Claire.

Material type: book Book; Format: print ; Literary form: not fiction Description: xvii,247.Publisher: Tata Mcgraw-Hill Publishing Co. Ltd., New Delhi 2001Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 R552E] (1).

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9.
CUSTOMER SATISFACTION MEASUREMENT SIMPLIFIED

by Vavra,Terry G.

Material type: book Book Description: xx,307.Publisher: Asqc Quality Press, Milwankee c2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.562 V47C] (1).

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10.
MANAGING AND MEASURING CONSUMER'S SATISFACTION

by Vyas,Parimal H.

Material type: book Book; Format: print ; Literary form: not fiction Description: 251.Publisher: Book Enclave, Jaipur 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8342 V99M] (1).

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11.
Service-ability : create a customer centric culture and gain competitive advantage

by Robson, Kevin.

Material type: book Book; Format: print ; Literary form: not fiction Description: xvi, 261p.Publisher: New Jersey John Wiley & Sons 2013Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.812 R576s] (1).

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