Beating low cost competition : how premium brands can respond to cut-price rivals
By: Ryans, Adrian.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.827 R959b (Browse shelf) | Available | A172038 |
Total holds: 0
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