PKK Library catalog › Results of search for 'au:"Neslin, Scott A."'

	1.	The history of marketing science by \| Winer, Russell S., Ed \| Neslin, Scott A., Ed. Material type: Book; Format: print ; Literary form: not fiction Description: xxv, 502p.Publisher: Singapore World Scientific 2014Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 381.109 H629] (1). Place hold Add to cart (remove)
	2.	Database Marketing : Analyzing and Managing Customers / : [electronic resource] : by Blattberg, Robert C [author.] \| Kim, Byung-Do [author.] \| Neslin, Scott A [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XXIV, 872 p. online resource.Publisher: New York, NY : Springer New York, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)

PKK Library