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Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1.
PRINCIPLES OF MARKETING

by Palmer,Adrian.

Material type: book Book Description: xx,644.Publisher: Oxford Univ. Pr., Oxford c2000Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 P182P] (1).

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2.
PRINCIPLES OF SERVICES MARKETING

by Palmer,Adrian.

Edition: 3rdMaterial type: book Book Description: xvi,516.Publisher: Mcgraw-Hill, London c2001Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 P182P3] (1).

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