CASES IN ADVERTISING AND PROMOTION MANAGEMENT
By: Patti, Charles H.
Contributor(s): Murphy, John H.
Material type: BookPublisher: New York Wiley 1983Description: viii,256.Subject(s): Advertising -- Case Studies | Sales Promotion -- Case StudiesDDC classification: 659.1 | P277cItem type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 659.1 P277c (Browse shelf) | Book Request | Available | A81506 |
Total holds: 0
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