SERVICE MARKETING
By: Rust,Ronald D., Zahorik,Anthony J.
Contributor(s): Keiningham,Timothy L.
Material type: BookPublisher: Harper Collins College Pub., New York c1996Description: xx,508.ISBN: 0673991458.Subject(s): Service Industries -- Marketing | Customer ServiceDDC classification: 658.8 | R927SItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 R927S (Browse shelf) | Available | A126171 |
Total holds: 0
Includes Index
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