Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1. MARKETING THEORY

by Hunt, Shelby D.

Material type: book Book; Format: print ; Literary form: not fiction Description: 515.Publisher: Illinois Richard D. Irwin 1983Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 H914m] (1).

2. FOUNDATIONS OF MARKETING THEORY

by Hunt,Shelby D.

Material type: book Book; Format: print ; Literary form: not fiction Description: xv,323.Publisher: Prentice Hall Of India Pvt. Ltd., New Delhi 2003Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8001 H919F] (1).

3. Legends in marketing [10 vols.]

by Hunt, Shelby D.

Material type: book Book; Format: print ; Literary form: not fiction Description: 10v. (various pagings).Publisher: New Delhi Sage 2011Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.80092 H911l] (10).

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