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Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1.
MARKET DRIVEN ORGANIZATION

by Day,George S.

Material type: book Book; Format: print ; Literary form: not fiction Description: xii,285.Publisher: Free Press, New York 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 D33M] (1).

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2.
MARKETING RESEARCH

by Aaker,David A.,Kumar,V | Day,George S.

Edition: 7thMaterial type: book Book Description: xvi,751.Publisher: John Wiley, New York c2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.83 AA41M7] (1).

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3.
MARKET DRIVEN STRATEGY

by Day,George S.

Material type: book Book; Format: print ; Literary form: not fiction Description: xix,405.Publisher: Free Press, New York 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.802 D33M] (1).

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