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1. KEY ACCOUNT MANAGEMENT IN FINANCIAL SERVICES

by Cheverton,Peter.

Material type: book Book; Format: print ; Literary form: not fiction Description: xiv,329.Publisher: Kogan Page, London 2005Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 332.10688 K52C] (1).

2. Key marketing skills

by Cheverton, Peter | Peter Cheverton.

Edition: 2nd.Material type: book Book; Format: print ; Literary form: not fiction Description: xiii, 383p.Publisher: London Kogan Page 2004Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 C428k2] (1).

3. Key account management in financial services

by Cheverton, Peter.

Material type: visual material Visual material Publisher: Kogan Page 2005Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: A151701 A2.3] (1).

4. Key marketing skills [2nd ed.] [Electronic resource]

by Cheverton, Peter.

Material type: visual material Visual material Publisher: Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: A162246 GA3.1] (1).

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