MARKETING RESEARCH AND INFORMATION SYSTEMS
By: Buzzell, R. D.
Material type: BookPublisher: New York Mcgraw-Hill 1969Description: 788p.Subject(s): Marketing Management | Marketing Research | Management Information SystemsDDC classification: 658.83 | B989mItem type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Written-off | PK Kelkar Library, IIT Kanpur | Written-of | 658.83 B989m (Browse shelf) | Not for loan | A3529 |
Total holds: 0
Includes Bibliography
Case Material From The Harvard Graduate School Of Business Administration
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