PKK Library catalog › Results of search for 'su:{Marketing}'

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	781.	Business Success in China : [electronic resource] / by Hofer, Markus B [editor.] \| Ebel, Bernhard [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: VIII, 275 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	782.	Global RFID : The Value of the EPCglobal Network for Supply Chain Management / : [electronic resource] : by Schuster, Edmund W [author.] \| Brock, David L [author.] \| Allen, Stuart J [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XXVI, 310 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	783.	Marketing Communication Policies : [electronic resource] / by Busch, Rainer [author.] \| Seidenspinner, Margarete [author.] \| Unger, Fritz [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XI, 260 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	784.	Conjoint Measurement : Methods and Applications / : [electronic resource] : by Gustafsson, Anders [editor.] \| Herrmann, Andreas [editor.] \| Huber, Frank [editor.] \| SpringerLink (Online service). Edition: Fourth Edition.Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: VIII, 373 p. 39 illus. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	785.	Product Customization : [electronic resource] / by Hvam, Lars [author.] \| Mortensen, Niels Henrik [author.] \| Riis, Jesper [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XII, 283 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	786.	Revenue Management with Flexible Products : Models and Methods for the Broadcasting Industry / : [electronic resource] : by M�ller-Bungart, Michael [author.1] \| SpringerLink (Online service)0. Source: Springer eBooks08Material type: Book; Format: electronic available online ; Literary form: not fiction Description: XXI, 299 p. online resource.Berlin, Heidelberg : Springer Berlin Heidelberg, 2007. Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	787.	Risk-Averse Capacity Control in Revenue Management : [electronic resource] / by Barz, Christiane [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XVI, 173 p. 32 illus. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	788.	Linear Programming and its Applications : [electronic resource] / by Eiselt, H. A [author.] \| Sandblom, C. -L [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XIV, 380 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	789.	Strategies and Tactics in Supply Chain Event Management : [electronic resource] / by Ijioui, Raschid [editor.] \| Emmerich, Heike [editor.] \| Ceyp, Michael [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XI, 368 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	790.	Supply Chain Management and Advanced Planning : Concepts, Models, Software, and Case Studies / : [electronic resource] : by Stadtler, Hartmut [editor.] \| Kilger, Christoph [editor.] \| SpringerLink (Online service). Edition: 4th Edition.Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XVIII, 556 p. 170 illus. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	791.	Public Opinion Polling in a Globalized World : [electronic resource] / by Carballo, Marita [editor.] \| Hjelmar, Ulf [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: IX, 300 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	792.	Product Lifecycle Management : [electronic resource] / by Saaksvuori, Antti [author.] \| Immonen, Anselmi [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XIV, 254 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	793.	Experience-Based Communication : [electronic resource] / by Ornbo, Jens [author.] \| Sneppen, Claus [author.] \| Würtz, Peter Franklin [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: IX, 278 p. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	794.	Economics and Management of Networks : Franchising, Strategic Alliances, and Cooperatives / : [electronic resource] : by Cliquet, Gérard [editor.] \| Tuunanen, Mika [editor.] \| Hendrikse, George [editor.] \| Windsperger, Josef [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: VIII, 465 p. 38 illus. online resource.Publisher: Heidelberg : Physica-Verlag HD, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	795.	Customer Loyalty in Third Party Logistics Relationships : Findings from Studies in Germany and the USA / : [electronic resource] : by Cahill, David L [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XIV, 309 p. online resource.Publisher: Heidelberg : Physica-Verlag HD, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	796.	The Communicating Company : Towards an Alternative Theory of Corporate Communication / : [electronic resource] : by Hübner, Hartmut [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XIV, 278 p. 19 illus. online resource.Publisher: Heidelberg : Physica-Verlag HD, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	797.	International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets / : [electronic resource] : by Bell, Sandra [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: X, 370 p. online resource.Publisher: Heidelberg : Physica-Verlag HD, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	798.	Strategy and Governance of Networks : Cooperatives, Franchising, and Strategic Alliances / : [electronic resource] : by Hendrikse, George [editor.] \| Tuunanen, Mika [editor.] \| Windsperger, Josef [editor.] \| Cliquet, Gérard [editor.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XI, 391 p. online resource.Publisher: Heidelberg : Physica-Verlag HD, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	799.	Strategic Retail Management : Text and International Cases / : [electronic resource] : by Zentes, Joachim [author.] \| Morschett, Dirk [author.] \| Schramm-Klein, Hanna [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: VIII, 366 p. 90 illus. online resource.Publisher: Wiesbaden : Gabler, 2007.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)
	800.	Structures and Dynamics of Autopoietic Organizations : Theory and Simulation / : [electronic resource] : by Blaschke, Steffen [author.] \| SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format: electronic available online ; Literary form: not fiction Description: XII, 216 p. online resource.Publisher: Wiesbaden : Gabler, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1). Place hold Add to cart (remove)

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