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641.
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EXPERIMENTATION IN MARKETING
by Banks, Seymour. Material type:  Book Description: 275.Publisher: N. Y. Mcgraw-Hill 1965Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 B226e] (1).
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642.
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MARKETING OF INDUSTRIAL PRODUCTS
by Wilson, Aubrey. Material type: Book Description: 273.Publisher: London Hutchinson c1965Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 W689m] (1).
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643.
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MARKETING
by Howard, John A. Material type: Book Description: 218.Publisher: N. Y. Columbia University Press 1963Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 H834m] (1).
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644.
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MEANING AND SOURCES OF MARKETING THEORY
by Halbert, Michael. Material type: Book Description: 330.Publisher: N. Y. Mcgraw-Hill 1965Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.801 H128m] (1).
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645.
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PRINCIPLES OF LOGISTICS MANAGEMENT
by Constantin, James A. Material type: Book Description: 623.Publisher: N. Y. Appleton-Century-Crofts c1966Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.7 C766p] (1).
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646.
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DYNAMIC MANAGEMENT IN MARKETING
by Alexander, Ralph Samuel | Berg, Thomas L. Material type: Book Description: 723.Publisher: Homewood, Ill. R. D. Irwin 1965Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 AL27d] (1).
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647.
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MARKETING MANAGEMENT AND ADMINISTRATIVE ACTION
by Britt, Steuart Henderson | Boyd, Harper W. Material type: Book Description: 772.Publisher: N. Y. Mcgraw-Hill 1963Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 B777m] (1).
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648.
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MATHEMATICAL MODELS AND MARKETING MANAGEMENT
by Buzzell, Robert Dow. Material type: Book Description: 281.Publisher: Boston Division Of Research, Graduate School Of Business Administration, Harvard University 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 B989m] (1).
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649.
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DECISION EXERCISES IN MARKETING
by Corbin, Arnold | Blagowidow, George. Material type: Book Description: 176.Publisher: N. Y. Mcgraw-Hill 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 C811d] (1).
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650.
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MARKETING MODELS
by Day, Ralph L. Material type: Book Description: 671.Publisher: Scranton International Textbook 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 D333m] (1).
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651.
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MARKSIM
by Greenlaw, Paul Stephen | Kniffin, Fred W. Material type: Book Description: 195.Publisher: Scranton, Pa. International Textbook Co. 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8018 G84m] (1).
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652.
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SIMULATED ECONOMIC MODELS
by Haldi, John | Wagner, Harvey M. Material type: Book Description: 172.Publisher: Homewood, Ill. R. D. Irwin 1963Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.807 H129s] (1).
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653.
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MODERN MARKETING STRATEGY
by Bursk, Edward Collins | Chapman, John F. Material type: Book Description: 360.Publisher: Cambridge, Mass. Harvard University Press 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8082 B948m] (1).
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654.
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MODERN MARKETING THOUGHT
by Westing, John Howard | Albaum, Gerald. Material type: Book Description: 430.Publisher: N. Y. Macmillan 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8082 W527m] (1).
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655.
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ELEMENTS OF MARKETING
by Converse, Paul Dulaney | Mitchell, Robert V. Edition: 6thMaterial type: Book Description: 883.Publisher: N. Y. Pitman 1958Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 C76e6] (1).
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656.
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DISTRIBUTION IN A HIGH-LEVEL ECONOMY
by Cox, Reavis | Fichandler, Thomas C. Material type: Book Description: 331.Publisher: Englewood Cliffs, N. J. Prentice-Hall 1965Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 C835d] (1).
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657.
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FUNDAMENTALS OF MANAGERIAL MARKETING
by Gentry, Dwight L | Shawver, Donald L. Material type: Book Description: 557.Publisher: N. Y. Simmons-Boardman Pub. 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 G289f] (1).
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658.
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MARKETING MANAGEMENT
by Giles, George Bernard. Material type: Book Description: 326.Publisher: London Macdonald & Evans 1964Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 G392m] (1).
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659.
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INTERNATIONAL MARKETING
by Fayerweather, John. Material type: Book Description: 120.Publisher: Englewood Cliffs, N. J. Prentice-Hall 1965Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 F292i] (1).
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660.
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MARKETING MANAGEMENT
by Field, George Albert | Tarpey, Lawrence X. Material type: Book Description: xv,619.Publisher: Columbus, Ohio. C. E. Merrill c1966Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 F455m] (1).
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