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21.
|
ESSENTIALS OF MASS COMMUNICATION THEORY
by Berger,Arthur Asa. Material type:  Book Description: x,208.Publisher: Sage Publications,California c1995Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.230973 B453E] (1).
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22.
|
Do the media govern?
: politicians, voters, and reporters in America
by Iyengar, Shanto [ed.] | Reeves, Richard [ed.]. Material type: Book Description: xx,463.Publisher: London Sage Publications c1997Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.230973 D742i] (1).
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23.
|
LANGUAGE IN THE NEWS
by Fowler,Roger. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xi,254.Publisher: Routledge, London 1991Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 302.2322 F829L] (1).
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24.
|
IMAGE MARKETING
by Marconi,Joe. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xviii,232.Publisher: Ntc Business Books, New York 1996Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 659.2 M333I] (1).
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25.
|
THE OLYMPIC MOVEMENT AND THE MASS MEDIA
by Fekrou No Kidane | Kidane,Fekrou. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 215.Publisher: International Olympic Committee, Chateau 1996Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 796.48 OL9] (1).
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26.
|
MASS COMMUNICATION IN INDIA
by Vilanilam,J. V. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 223.Publisher: Sage Publications, New Delhi 2005Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.230954 V71M] (1).
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27.
|
MEDIA AND HEALTH
by Seale,Clive. Material type: Book; Format:
print
; Literary form:
not fiction
Description: x,244.Publisher: Sage Publications, London 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 362.1042 SE15M] (1).
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28.
|
THE NETWORK SOCIETY
by Dijk,Jan Van | Spoorenberg,Leontine. Material type: Book Description: 267.Publisher: Sage Publications, Thousand Oaks c1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 D569NE] (1).
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29.
|
WRITING FOR VISUAL MEDIA
by Friedmann,Anthony. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xxiii,361.Publisher: Focal Press, Oxford 2006Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 808.066302 F914W2] (1).
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30.
|
UNDERSTANDING MEDIA
by Mcluhan,Marshall. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxiii,365.Publisher: Mit Press, Cambridge 1994Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 M22U] (1).
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31.
|
MEDIA ETHICS AND SOCIAL CHANGE
by Alia,Valerie. Material type: Book; Format:
print
; Literary form:
not fiction
Description: x,229.Publisher: Edinburgh University Press, Edinburgh 2004Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 175 AL41M] (1).
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32.
|
BIOTECHNOLOGY
by Martin W. Bauer,George Gaskell | Gaskell,George. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xvii,411.Publisher: Cambridge Univ. Press,Cambridge 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 660.6 B524] (1).
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33.
|
ENCYCLOPEDIA OF INTERNATIONAL MEDIA AND COMMUNICATIONS
by Johnston,Donald H. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxv,618.Publisher: Academic Press, Amsterdam 2003Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 302.23 EN19J] (1).
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34.
|
ENCYCLOPEDIA OF INTERNATIONAL MEDIA AND COMMUNICATIONS
by Johnston,Donald H. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxv,618.Publisher: Academic Press, Amsterdam 2003Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 302.23 EN19J] (1).
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35.
|
ENCYCLOPEDIA OF INTERNATIONAL MEDIA AND COMMUNICATIONS
by Johnston,Donald H. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxv,618.Publisher: Academic Press, Amsterdam 2003Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 302.23 EN19J] (1).
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|
36.
|
ENCYCLOPEDIA OF INTERNATIONAL MEDIA AND COMMUNICATIONS
by Johnston,Donald H. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxv,618.Publisher: Academic Press, Amsterdam 2003Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 302.23 EN19J] (1).
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37.
|
Media studies
: a reader
by Thornham, Sue; Marris [ed.] | Thornham, Sue [ed.]. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xvii, 869p.Publisher: Edinburgh Edinburgh University Press 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 M468s2] (1).
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38.
|
THE ANTHROPOLOGY OF MEDIA
: A READER
by Askew, Kelly [ed.] | Wilk, Richard R. [ed.]. Material type: Book; Format:
print
; Literary form:
not fiction
Description: viii, 416p.Publisher: Oxford Blackwell Pub., 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 AN86] (1).
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39.
|
THE LANGUAGE OF NEW MEDIA
by Manovich,Lev. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxxix,354.Publisher: Mit Press, Cambridge 2001Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 M317L] (1).
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40.
|
CULTURE JAM
by Lasn,Kalle. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xvii,247.Publisher: Quill/Harper Collins Publishers Inc., New Yark 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 302.23 L335C] (1).
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