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1.
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HANDBOOK OF EXPORT MANAGEMENT
by Gujral, J. S. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 456.Publisher: New Delhi Varma Brothers 1979Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.913826 G949h] (1).
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2.
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GLOBAL MARKETING MANAGEMENT
by Keegan,Warren J. Edition: 7thMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xxv,617.Publisher: Prentice Hall Of India Pvt. Ltd., New Delhi 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.84 K243G7] (1).
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3.
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INTERNATIONAL MARKETING CASES
by Jain,Subhash C. Edition: 6thMaterial type: Book Description: vii.Publisher: South-Western Pub., Cincinnati, Oh. c2001Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.848 J199I6] (1).
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4.
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GLOBAL MARKETING MANAGEMENT
by Keegan,Warren J. Edition: 6thMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xiv,639.Publisher: Prentice Hall, New Jersey 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.848 K243G] (1).
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5.
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EXPORT MANAGEMENT
by Kapoor,D C. Material type: Book; Format:
print
; Literary form:
not fiction
Description: viii,528.Publisher: Vikas Publishing House Pvt. Ltd., New Delhi 2002Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.848 K142E] (1).
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6.
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MARUTI UDYOG LIMITED
by Satia,J. K.,Tomas,P. S. Material type: Book Description: 21.Publisher: Indian Institute Of Management,Ahmedabad c1997Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.848 SA83M] (1).
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7.
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INTERNATIONAL MARKETING
by Joshi,Rakesh Mohan. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xiii,750.Publisher: Oxford Univ. Pr., Oxford 2005Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.848 J78I] (1).
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8.
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INTERNATIONAL MARKETING STRATEGY
by Doole,Isobel,Lowe,Robin. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xvi,572.Publisher: Thomson Learning,London 2006Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.4 D72I2] (1).
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9.
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International marketing management
: text and cases
by Mathur, U.C. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 583p.Publisher: Los Angeles Sage 2008Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.84 M426i] (1).
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10.
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Developing international strategies
: going and being international for medium-sized companies
by Grunig, Rudolf | Morschett, Dirk. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xxiv, 368p.Publisher: Berlin Springer 2012Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.84 G926d] (1).
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