Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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41. Service marketing [4 vol.]

by | Baron, Steve, Ed.

Material type: book Book; Format: print ; Literary form: not fiction Description: 4 v.(xlv,345p, vi,430p, vi,407p, vi,435p).Publisher: Los Angles Sage 2010Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 Se69] (4).

42. Global trade in services : fear, facts and offshoring

by Jensen, J. Bradford.

Material type: book Book; Format: print ; Literary form: not fiction Description: xix, 245p.Publisher: Washington Peterson Institute For International Economics 2011Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 382.45000973 J453g] (1).

43. Service design and delivery

by | Macintyre,Mairi, Ed.

Material type: book Book; Format: print ; Literary form: not fiction Description: xxii, 169p.Publisher: New York Springer 2011Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658 Se69] (1).

44. International trade in services in India : implications for growth and inequality in a globalizing world

by Raychaudhuri, Ajitava | De, Prabir.

Material type: book Book; Format: print ; Literary form: not fiction Description: xx, 265p.Publisher: New Delhi Oxford University Press 2012Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 382.45 R213i] (1).

45. Professional services marketing : how the best firms build premier brands, thriving lead generation engines, cultures of business development success

by Schultz, Mike | Doerr, John E.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: not fiction Description: xv, 352p.Publisher: Singapore John Wiley & Sons 2013Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 Sch82p2] (1).

46. Production and productivity in the service industries

by Funchs, Victor R | Funchs, Victor R. [ed.].

Description: 395p.Publisher: New York National Bureau of Economic Research 1967Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 338.4 C76p] (1).

47. A handbook of international trade in services

by Mattoo, A.(Ed.Et.Al.).

Material type: article Article Description: xxiv.Publisher: Oxford Oxford Univ. Press 2008Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 382.45 H191m] (1).

48. Sports Leagues Scheduling : Models, Combinatorial Properties, and Optimization Algorithms / : [electronic resource] :

by Briskorn, Dirk [author.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: book Book; Format: electronic available online remote; Literary form: not fiction Description: XI, 164 p. 8 illus. online resource.Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Online access: Click here to access online Availability: Items available for loan: PK Kelkar Library, IIT Kanpur (1).

49. Services marketing : people, technology, strategy

by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Description: xxii, 817p.Publisher: Noida Pearson 2018Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 W74s8] (1).

50. Designing for service : key issues and new directions

by Sangiorgi, Daniela [ed.] | Prendiville, Alison [ed.].

Description: xxii, 258p.Publisher: London Bloomsbury Visual Arts 2017Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.4063 D46] (1).

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