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CONSUMER BEHAVIOUR ANALYSIS

By Foxall,Gordon R.. Routledge, London 2002 . xxii,384 , Contents; V.1 The Behavioural Basis Of Consumer Choice -- V.2 The Behavioural Economics Of Consumption -- V.3 Marketing; A Behavioural Perspective. | Includes Bibliographical References And Index. 0415196434

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CONSUMER BEHAVIOUR ANALYSIS

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CONSUMER BEHAVIOUR ANALYSIS

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