658.8342  / Sch32c12 <br/>
Schiffman, Leon G. <br/>
       Consumer Behavior [12th ed.] [Perpetual access till 2027] 
 / Leon G. Schiffman, Joe Wisenblit and S. Ramesh Kumar 
 .- 12th ed. 
 .-  Pearson Education,  2018 
<br><u>ISBN:</u> 9789353943806     
<br/><u>Subject Headings:</u> <br/>Motivation research (Marketing);
<br/><U>Author Added Entry: </u><br/>Wisenblit, Joe;<br/>Ramesh Kumar, S.;
<br><U>Copy Details:</u><br> Acc. No.: <b>EBK10508</b>, Full Call No.: 658.8342 Sch32c12,   Item type:  E books , Location: Electronic Resources, <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>