658.83973 / C766o
ON KNOWING THE CONSUMER
/ CONSUMER BEHAVIOR SYMPOSIUM (1964 : STANFORD UNIVERSITY)
.- N. Y.: Wiley, 1966
.- 247.
.- ( The Wiley Marketing Series
Planned And Conducted By The Stanford University Graduate School Of Business
Subject Headings:
Consumers -- U. S;
Author Added Entry:
Newman, Joseph W.;
;
Copy Details:
Acc. No.: 36861, Full Call No.: 658.83973 C766o, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------