658.8  / D719p <br/>
Donovan, Rob <br/>
       Principles and practice of social marketing : an international perspective 
 / Rob Donovan and Nadine Henley 
 .- Cambridge: Cambridge Universitgy Press,  2010 
 .- xix, 504p . 
<br><u>ISBN:</u> 9780521194501 
<br/><u>Subject Headings:</u> <br/>Social marketing;
<br/><U>Author Added Entry: </u><br/>Henley, Nadine;
<br><U>Copy Details:</u><br> Acc. No.: <b>A171689</b>, Full Call No.: 658.8 D719p,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>