658.827  / F659b <br/>
Floor, Ko <br/>
       Branding a store : how to build successful retail brands in a changing marketplace 
 / Ko Floor 
 .- London: Kogan Page,  2007 
 .- 360p. . 
<br><u>ISBN:</u> 0749451688 
<br/><u>Subject Headings:</u> <br/>Retail Trade;<br/>Brand Name Products -- Marketing;<br/>House Brands -- Marketing;
<br><U>Copy Details:</u><br> Acc. No.: <b>A161879</b>, Full Call No.: 658.827 F659b,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>