659.1  / C626I2 <br/>
Clow,Kenneth E. <br/>
       INTEGRATED ADVERTISING, PROMOTION, & MARKETING COMMUNICATIONS 
 / 
 .- 2nd 
 .-  Prentice Hall Of India Pvt. Ltd., New Delhi,  2003 
 .- xxvii,538 . 
<br/>With Cd-Rom 
<br><u>ISBN:</u> 8120324501 
<br/><u>Subject Headings:</u> <br/>Communication In Marketing;<br/>Advertising;
<br/><U>Author Added Entry: </u><br/>Baack,Donald;
<br><U>Copy Details:</u><br> Acc. No.: <b>A147188</b>, Full Call No.: 659.1 C626I2,   Item type:  Books , Location: General Stacks, <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>