658.8  / B964 <br/>
P. Rajan Varadarajan,No <br/>
       BUSINESS OF MARKETING 
 / 
 .-  Jaico Publishing House, Bombay,  2001 
 .- xiv,366 . 
<br><u>ISBN:</u> 8172248768 
<br/><u>Subject Headings:</u> <br/>Marketing -- Management;
<br/><U>Author Added Entry: </u><br/>Varadarajan,P. Rajan;
<br><U>Copy Details:</u><br> Acc. No.: <b>A138757</b>, Full Call No.: 658.8 B964,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>