658.802  / R18a <br/>
Rao, Vithala R. <br/>
       ANALYSIS FOR STRATEGIC MARKETING 
 / Vithala R. Rao and Joel H. Steckel  
 .- Singapore: Addison Wesley Longman ,  c1998 
 .- xiii, 514p . 
<br/>Includes Bibliographical References And Index. 
<br><u>ISBN:</u> 0321001982 
<br/><u>Subject Headings:</u> <br/>Marketing;
<br/><U>Author Added Entry: </u><br/>Steckel, Joel H.;
<br><U>Copy Details:</u><br> Acc. No.: <b>A135608</b>, Full Call No.: 658.802 R18a,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>