658.802  / K455S8 <br/>
Kerin,Roger A. <br/>
       STRATEGIC MARKETING PROBLEMS 
 / CASES AND COMMENTS 
 .- 8th 
 .-  Prentice Hall, New Jersey,  1998 
 .- xii,723 . 
<br><u>ISBN:</u> 0136328601 
<br/><u>Subject Headings:</u> <br/>Marketing -- Decision Making -- Case Studies;<br/>Marketing -- Management -- Case Studies;
<br/><U>Author Added Entry: </u><br/>Peterson,Robert A.;
<br><U>Copy Details:</u><br> Acc. No.: <b>A136950</b>, Full Call No.: 658.802 K455S8,   Item type:  Books , Location: General Stacks, <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>