658.81  / M312CE <br/>
Mohan,Manendra <br/>
       CREATIVE EXECUTION IN ADVERTISING 
 / 
 .-  Indian Institute Of Management, Ahmedabad,  c1979 
 .- 8 . 
.- ( Indian Institute Of Management Ahmedabad  Mar-218   
<br/><u>Subject Headings:</u> <br/>Advertising;<br/>Sales Promotion;
<br><U>Copy Details:</u><br> Acc. No.: <b>A139307</b>, Full Call No.: 658.81 M312CE,   Item type:  To Be Weeded Out (IIM REport) , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>