658.80203 / En19
Encyclopedia of strategic management [5 volume set]
/ edited by Geoff Lancaster ...[et al.]
.- New Delhi: Crest Publishing House, 2002
.- various pagings.
Contents : v.1. Marketing planning and evaluation -- v. 2. Thinking --v. 3. Human resource management -- v. 4. Financial decisions -- v. 5. Marketing communications
ISBN: 8124202699
Subject Headings:
Strategic planning -- Encyclopedia;
Marketing -- Encyclopedia;
Author Added Entry:
Lancaster, Geoff [ed.] ;
Massingham, Lester [ed.];
Wootton, Simon [ed.];
Horne, Terry [ed.];
Armstrong, Michael [ed.];
Allen, David [ed.];
Smith, Paul [ed.];
Berry, Chris [ed.];
Pulford, Alan [ed.];
Copy Details:
Acc. No.: A137450, Full Call No.: 658.80203 En19 v.1, Item type: Reference , Location: Reference, v.1. Marketing planning and evaluation
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Acc. No.: A137451, Full Call No.: 658.80203 En19 v.2, Item type: Reference , Location: Reference, v.2. Thinking
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Acc. No.: A137452, Full Call No.: 658.80203 En19 v.3, Item type: Reference , Location: Reference, v.3. Human resource management
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Acc. No.: A137453, Full Call No.: 658.80203 En19 v.4, Item type: Reference , Location: Reference, v.4. Financial decisions
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Acc. No.: A137454, Full Call No.: 658.80203 En19 v.5, Item type: Reference , Location: Reference, v.5. Marketing communications
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