658.8 / K846N
Koshy,Abraham
NATIONAL PUBLISHING COMPANY MARKETING OF CHILDREN'S FORTNIGHTLY MAZAGINE
/
.- Indian Institute Of Management, Ahmedabad, 1994
.- 12 .
.- ( Indian Institute Of Management, Ahmedabad
Subject Headings:
Children'S Periodicals -- Marketing;
Publishers And Publishing -- Marketing;
Copy Details:
Acc. No.: A139315, Full Call No.: 658.8 K846N, Item type: To Be Weeded Out (IIM REport) , Location: Weeded out,
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