658 / UN2G
William J. Glynn,James G. Barnes
       UNDERSTANDING SERVICES MANAGEMENT / INTEGRATING MARKETING, ORGANISATIONAL BEHAVIOUR, OPERATIONS AND HUMAN RESOURCE MANAGEMENT .- John Wiley, Chichester, c1995 .- xxvi,485 .
Includes Bibliogrphical References And Index
ISBN: 0471960667
Subject Headings:
Service Industries -- Management;
Customer Services -- Management;
Services Industries -- Marketing;
Author Added Entry:
Barnes,James G.;
Copy Details:
Acc. No.: A124781, Full Call No.: 658 UN2G, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
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