658.8342 / H191
Robertson, Thomas S.
       HANDBOOK OF CONSUMER BEHAVIOUR / .- Englewood Cliffs: Prentice-Hall, 1991 .- x,614 .
ISBN: 0133727491
Subject Headings:
Consumer Behaviour;
Motiviation Research (Marketing);
Author Added Entry:
Kassarjian, Harold H.;
Copy Details:
Acc. No.: A113737, Full Call No.: 658.8342 H191, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------