658.834 / C765m2
Worcester, Robert M.
CONSUMER MARKET RESEARCH HANDBOOK
/
.- 2nd
.- New York: Van Nostrand Reinhold, 1978
.- viii,739 .
Bibliography : P. 680-701
Subject Headings:
Marketing Research -- Addresses, Essays, Lectures;
Author Added Entry:
Downham, John;
Copy Details:
Acc. No.: A60723, Full Call No.: 658.834 C765m2, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
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