658.8  / H834 <br/>
Howard, John A. <br/>
       THEORY OF BUYER BEHAVIOR 
 / 
 .- New York: John Wiley,  1969 
 .- 458 . 
.- ( Wiley Marketing Series     
<br/><u>Subject Headings:</u> <br/>Marketing;<br/>Decision-Making;
<br/><U>Author Added Entry: </u><br/>Sheth, Jagdish N.;
<br><U>Copy Details:</u><br> Acc. No.: <b>A16733</b>, Full Call No.: 658.8 H834,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>