332.77  / M423m <br/>
Mathews, H. Lee <br/>
       MARKETING STRATEGIES IN THE COMMERCIAL BANK CREDIT CARD FIELD 
 / 
 .- Chicago: Research Dept. Bank Public Relations And Marketing Association,  c1968 
 .- 83 . 
.- ( Bank Prma Research Publication     
<br/><u>Subject Headings:</u> <br/>Charge Account Bank Plans;<br/>Consumer Credit;
<br/><U>Author Added Entry: </u><br/>Slocum, John W.;
<br><U>Copy Details:</u><br> Acc. No.: <b>A8487</b>, Full Call No.: 332.77 M423m,   Item type:  Books , Location: COMPACT STORAGE (BASEMENT), <br><b>------------------------- --------------------- ------ --------- ------- ------- --------- -------- </b><br>